This degree is designed for graduates wishing to start, or further develop, careers in marketing. It explores the principles, theoretical concepts and practice of marketing within the context of business and management and will focus on developing academic and applied skills in Marketing including advertising, brand management and loyalty, customer service, public relations and market research.
An important objective is to provide relevant analytical training in the latest strategic, managerial and industrial developments in Marketing both the public and private sectors. We look at marketing at local, national and global levels developing skills in strategic analysis, problem-solving and decision making. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
Entry to the MBA/Diploma in International Marketing programme requires a 2(ii) undergraduate degree in a relevant subject, e.g. Business, Management, Finance from a university, or a similar qualification from any other institution. Alternatively, possession of a suitable professional qualification and relevant practical experience may also be accepted. In general, however, applicants are judged on their individual merits and age, work experience and other factors are also considered. For MBA degrees, whilst work experience is desirable, it is not essential.
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| Test Scores: | - International English Language Testing System (academic or immigration)
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| Application Notes : | Applicants from Canada need NOT provide additional evidence of English Language ability, if previous education was with English medium of instruction. Otherwise, an IELTS overall 6.0 with 5.5 in each component or equivalent is normally required. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.